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Why Press Strategies exist

I have founded my firm because dealing with the press -- television, radio, print and internet -- is a profession. An important profession, because the press can make or break your reputation in an instant. A profession which is more important than ever before due to the information age, in which information and communication streams are growing exponentially.

I have founded my firm because companies and individuals are finding it increasingly difficult to maintain control over their messages in the information age, let alone take the initiative. 

And I have founded my firm because the interests of journalists rarely match your interests. A journalist is a professional who knows exactly how the journalism business works. I offer that same level of knowledge and experience on behalf of my clients. I have more than 25 years of experience in press strategy and crisis communications. In addition, I can rely on an extensive and up to date press network. 

If you want to know more, please don't hesitate to contact me. 

SPECIALTIES
Visual Rhetoric Campaigns Crisis Positioning
Press Strategy Reputation Image Workshops
NEWS
Shoot Magazine: Call me Al

Political pundits writing in the Oct. 18 edition of The Da ...

MULTIMEDIA WEBLOG
Toekomst van de politiek

Vandaag op het weblog een verhaal over de politiek van de toekoms ...

KNOWLEDGECENTRE
Positioning

In their 1981 book, Positioning: The Battle for your Mind , Al ...

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